Tag Archives: marketing class

EDGE Competition


EDGE Competition

Originally uploaded by dkzody

Starting with this assortment of odds and ends, my four marketing seniors developed and built a product for a target market in 30 minutes which they then presented in the form of an infomercial to a panel of judges at the local college.

They were among 11 teams, all the others made up of college students. Pretty daunting for my inner city high schoolers, but they held their own and took third place. I was very proud of them. Just going out to the college and competing took lots of guts. I told them, “you never win anything if you don’t take the risk.”

My students made a comfort carrier with all sorts of goodies to carry on a plane and use in the hotel room. The infomercial they created was very clever and I think that is what won the prize for them.

It’s final time

This week is much more relaxed for me because I only have to check what my kids have done, I don’t have to teach anything new.  Today begins presentations in my marketing and multimedia classes.  The seniors will present their business plans, using PowerPoint, to a small panel, including me.  One of my outstanding students has come home and will sit in and give his opinions of their work.  This young man has just lost his job as a head buyer at Mervyn’s so he brings with him a whole repertoire of information about running a business. 

This afternoon the multimedia students begin presenting their websites.  These are very small, only 4 pages, and are about themselves.  It will be a chance for the others in the class to see what everyone else is doing.  They have been so intent on their own website that they are oblivious to what others are doing.  A few have done some good work that I want to show off.